Information for Health Care Professionals
Print this Page

The Start Today™ Program

Start Today is a new program for adult patients taking PRISTIQ (desvenlafaxine) Extended-Release Tablets to treat depression.

With this program, Wyeth will pay 50% of the co-pay (or out-of-pocket cost) of your PRISTIQ prescription at your pharmacy when you use your Start Today card — and will continue to do so for the full course of your therapy as prescribed by your health care professional. This program is available to patients with or without prescription drug coverage. See Eligibility/Terms & Conditions below.*

It's all part of our broader commitment to provide you and your health care professional with a strong foundation of support to help manage depression.

The Start Today program also offers education and information about depression and the opportunity to enroll in a free patient support program, A New Day™. Because when it comes to serious and often debilitating illnesses like depression, medication is just one part of the equation.

Enrollment materials are available from your health care professional, who can obtain them from Wyeth. To learn more about Start Today, talk to your health care professional.


*Eligibility/Terms & Conditions:

  • Patients must use the card at least once every 90 days to continue to receive co-pay assistance. Discount will be inactivated if 90 days have passed since last use of the card.
  • This card is not valid for prescriptions paid in whole or in part by Medicaid, Medicare, or any other federal or state program (including any state prescription drug program).
  • Card is limited to one (1) per patient for 50% off co-pay.
  • Offer good only in the U.S. at retail pharmacies and cannot be redeemed at government-subsidized clinics.
  • Patients residing in Massachusetts are not eligible for the program.
  • Patients must be at least 18 years old to participate in the Start Today program.
  • Wyeth reserves the right to rescind, revoke, or amend this offer at any time without notice.
  • This card must be activated by 6/30/2010.
  • Patients who enroll understand and agree to comply with the Eligibility/Terms & Conditions of this offer as set forth above.
  • The selling, purchasing, trading, or counterfeiting of this card is prohibited by federal law, and such activities may result in imprisonment for not more than 10 years or fines not more than $250,000, or both.

PRISTIQ Important Safety Information

PRISTIQ® (desvenlafaxine) is approved for the treatment of major depressive disorder in adults.

Suicidality and Antidepressant Drugs

Antidepressants increased the risk compared to placebo of suicidal thinking and behavior (suicidality) in children, teens, and young adults. Depression and certain other psychiatric disorders are themselves associated with increases in the risk of suicide. Patients of all ages who are started on antidepressant therapy should be monitored appropriately and observed closely for clinical worsening, suicidality, or unusual changes in behavior. PRISTIQ is not approved for use in children under 18.